An Evaluation of I Can Cope

Insights into Program Design and Implementation

Zuckerman, Barbra MA
Preskill, Hallie PhD
Levenson, Cheri MPA

Doctoral Candidate, University of New Mexico, Organizational Learning & Instructional Technologies, College of Education, Albuquerque, New Mexico. (Zuckerman)
Professor, Organizational Learning & Instructional Technologies, College of Education, University of New Mexico, Albuquerque, New Mexico. (Preskill)
Former Director of Program Planning and Evaluation, American Cancer Society Southwest Division, Phoenix, Arizona. (Levenson)

Address for correspondence: Barbra Zuckerman, MA, Organizational Learning & Instructional Technologies, College of Education, University of New Mexico, Albuquerque, NM 87131.

Cancer Practice 9:p S31-S36, March-April 2001.

The I Can Cope program is an educational program developed to provide information on how to promote physical and emotional well-being to individuals with cancer, their families, and friends. Through focus group and individual interviews and a mailed survey, the effectiveness of the selection, marketing, implementation, and support processes associated with implementing the program in the central Arizona and greater Las Vegas, Nevada, regions was evaluated. Findings, recommendations, lessons learned, and use of findings are discussed.